** UPDATE from OP **
I've remained silent but quite amazed how far this discussion went which is why we have a good forum here on flyertalk. Started being a personal attack on me calling me a greedy racist (don't know how it got there) developing to a more sophisticated discussion of how different classes of ID90/70/50 are used and the internal prioritization scheme, with allegation non CX ID90s occurs and how AA staff gets more priority (really?) and on going.
Anyways I don't want to infuriate any unnecessary anger cuz clearly there are divided (or maybe not) opinion towards this. I understand it's staff subsidy/benefit that aims to boost morale whilst they cut salary etc, but must not forget this comes at implicit cost to the stakeholders (shareholders etc). Take, a simple analogy on staff benefit - biggest HK bank dubbed "world's local bank" (no names mentioned). They offer staff mortgage of 100% LTV @ 70bp interest (much lower than market rate)... If they eliminate this, can savings be passed to other bank users? I guess so.... but i'm not going to embroil into fruitless arguments of why Ferragamo staff gets 30% discount at other clients' expense... cuz this is how system functions. Staff gets benefit I agree.
BUT at which point such benefit becomes a hinder to revenue customer?
Here's an old discussion as example
http://www.flyertalk.com/forum/catha...-priority.html
Basically back in 07/08 the discussion is that ID90 gets priority on op-up to J in full Y cabin. I suppose system may have changed...
but here's the bottomline - as a customer of loyal CX, when I'm having so much difficulty to use my points for upgrade (either confirmed in advance / airport standby ODU) why should ID90 be sitting in business class cabin? that's where my thoughts process started.
so to all employee of CX, enjoy your benefits. I'm truly happy for you and I wish I had family member @ cx. But as a person who just spent 25k HKD on a J ticket, I do have sour after-taste for doing what I have just done.