Originally Posted by
San Gottardo
You can get the same (or better) insurance cover, high spending limits, etc with many VISA and Mastercard programs. For instance my bank gives me a pack of four credit cards, one each in CHF, EUR, USD, GBP, a good loyalty program, excellent insurance cover, the full enchilada - for a fraction of the price of AMEX Platinum or Black.
And perhaps even more importantly, you can get better Platinum Amex with better insurance if you don't take the FB co-branded one! I actually used to find the FB Amex Gold insurance very mediocre, I should hope the Platinum one does better but it costs much more than a normal Amex Platinum anyway. Some Amex also give you things like Priority Pass which is quite useful to me, not least when I fly AF's orange competitor on domestic routes...