Just had a random thought. I think I saw somewhere that the group got split into only 2 or 3 smaller groups (someone correct me if that's not right, but seems to sign with that group photo of since of them in MKE).
Does that mean that FL/WN just had a bunch of flights with 30-50 open seats on each of them on a random weekday morning? Those load factors can't be right, can they?