FlyerTalk Forums - View Single Post - What Will Alaska Be Serving In F On Your Flight? DISCUSSION (2012-13 archive)

Jun 3, 2013 | 11:41 pm

#286

beckoa

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Quote:

Originally Posted by United757

Quote:

Originally Posted by gaiusbaltar

While I'm talking about food, can someone tell AS that they should allow their frequent fliers to get the food entries for free like you can on American Airlines????

Alaska knows about AA's program to provide complimentary buy-on-board items to top tier elites (AAdvantage Executive Platinums) seated in main cabin.

Alaska believes they offer a superior product and value compared to the competition with regards to their food for purchase. Subsequently, management does not feel the need to discount BOB or provide it gratis to elites.

They know. They just don't care to (or need to) make changes to the program.

Its a cost equation too... how much do mini's or alcohol cost? Compare this to the cost of the Northern Bites... (hint they are sold nearly at cost)

Does AA offer a product as good as AS' Northern Bites? I have no idea.