Interesting topic as an MCO resident who works a few miles from SFB. I would prefer to have alternative choices for domestic flights out of SFB, however, I think the business travelers that F9 has prefer the MCO location because of the ground transport options that SFB lacks. There are rental cars, but not much else, and a taxi from SFB to anywhere around the Convention Center would be brutal and outpace the cost of the flight to MCO. I'm not exactly sure how Allegiant makes things work at SFB and why they failed at MCO. I wonder if it was a matter of cost per flight per gate, rather than a lack of sales. I'm quite curious about that case study. I avoid Allegiant like the plague now because I can't stand the MD planes, but would consider F9, especially if they brought back the service to MSN.