Globes had an interesting article summarizing the sale. The article can be found by clicking this link: http://www.globes.co.il/serveen/glob...did=1000839495

One thing that stood out to me in the article is that EL AL is offering free registration for the next 2 months to its ff clubs. I can't believe EL AL is still charging a registration fee for the clubs. To my knowledge, no major competitor of EL AL's charges a registration fee for its frequent flier clubs. In fact, when I signed up for Continental's OnePass years ago, not only did I NOT have to pay a registration fee, but I received a significant amount of free miles as well.

Perhaps EL AL should permanently remove the registration fee for its ff clubs, in addition to improving mileage accrual/redemption and elite status attainment.