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Old Apr 24, 2013 | 8:08 am
  #11  
brooklynmatt
 
Join Date: Nov 2010
Location: Brooklyn
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Originally Posted by sbm12
There is nothing inherently wrong with them. Like most marketing/advertising, when used in context they are subtle, helpful to the consumer (reader in this case) and everyone wins. When they start to skew the content, however, it becomes a more challenging situation. When, as a reader, I have to stop to consider whether the information is being shared because it is good for me or because it is good for the author that's more of a problem.

There was a period of time when the revenue side of the points & miles blogging worlds wasn't such big business. It was easier then to trust that the information you were getting was reasonably unbiased, or at least not motivated by the financial gain of the author. That is a much riskier assumption today vis a vis CC information.

There is also the part where content is being "invented" as a means to push more CC links. It isn't compelling content without the blatant advertising layered in on top. Too much of that and the average value of the content overall goes down to a level such that it stops being worth parsing through chaff to find the wheat.
Yeah I can see that, but I think there are going to be grey areas too. EG if I make a post talking about something totally innovative (say, distance based BA awards on AA in the US) as a vehicle to push the BA card.

As long as I am pushing the best offer for the BA card out there, then I am both helping the reader AND helping myself. I would see that as fine.

Though, in that particular scenario I wouldn't be as excited to post about it since the subject is old news in the FF community, on the flipside of that I don't know if my readership is savvy FFlyers or not, so maybe I would be saving the world one CC at a time?
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