Originally Posted by
sbtinme
For my two cents (call me a romantic), I'd love to see LM go back to the 1990s branding campaign that had every global property loaded with the old Ken Maryanski prints. He was their corporate artist and his whimsical, French stylized caricatures were fabulous, flamboyant and unlike anything else in the industry by a long shot. I think his artwork was the mainstay of the LM brand's identity for 15 years or more. A remarkable accomplishment by any measure. I'd love to see all of it return.
^ I agree.
United had also great animations and sketches, with the Rhapsody in blue music, that used to give the brand an identity. The Continental management came in, but, now, does anyone know what United stands for?
http://www.youtube.com/watch?v=QK-3quW2VyE
http://www.youtube.com/watch?v=xsatAe0_MnA
Starwood should not damage the image of the brand and keep people with style and innovation in mind, in charge. Going back and forth from Westin to Le Meridien will certainly not help them accomplish that goal.