FlyerTalk Forums - View Single Post - 2013 Changes to HH Reward Stays, new cat., more pts needed
Old Feb 24, 2013, 8:56 am
  #669  
NJUPINTHEAIR
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Join Date: Jan 2003
Posts: 8,720
Originally Posted by underpressure
I still think this is an attempt to clean up the goofy system they created and they are moving to a system that rewards the AIB nights appropriately.

All of these credit card reward points cost them money to purchase and assign/redeem and they do nothing to increase the loyalty. I think they are figuring out there is a large share of their HHonors membership that are loyal to the program who are not loyal to the hotels.

If that is indeed the end game and I pay a higher premium during the correction period, I am all for it. @:-)
That pre-supposes they are getting rid of credit card churners and I don't know if they have taken any steps to prevent this in the future.
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