Have received these a few times. You know the like... how was your stay on scale of 1-9, etc etc.

If I remember right, the scale is 1-9 with:
a. 1 as totally did not meet expectations
b. 5 as met expectations, and
c. 9 as (wildly) exceeded expectations

So I filled in this one for a hotel after a one-night stay where I got an upgrade from a standard room to a suite. It was a pleasant stay, I got the full buffet BF as a Plat, and a late 4pm checkout. Usual bottled water, internet etc etc.

So, shortly after filling that survey, I got an email from the marketing manager who wanted to know why I put 5 on most of my replies... so I told him my reasoning was that these are what I expected to receive as a Plat member... I only gave a 7 or 8 for the breakfast which was really a good breakfast.

Sadly, I didn't receive an acknowledgement of my reply which I thought was a bit rude.

So now I've actually tried not to go below a "7". But I try to fill in the comments section that the wording needs to be re-thought. I should only need to be put "exceeded my expectations" when they truly exceed... not when they merely fulfil their end of the Plat bargain.

Has the Plat programme become so diluted that we need to consider getting an upgrade to a suite as exceeding expectations? For the marketing manager to immediately email me upon completing the survey makes me wonder what sort of pressure they are under when they receive feedback that is just "meh" instead of "wow". Can you imagine if it was "bleah".

Haven't gone back to that hotel yet... wonder if I'm marked :P