FlyerTalk Forums - View Single Post - Does BA.COM automatically increase prices if you recheck?
Old Feb 17, 2013 | 9:46 am
  #15  
chimambu
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Originally Posted by Sixth Freedom
This is most likely an urban myth!

There is an idea that if you are searching again the website should put up the prices to cause you to panic and buy now. But there is also an idea to the contrary effect that if the passenger has not bought before now the price may have been too expensive.

It is possible that some airlines might have experimented with this technology to see if it increases revenue.

But I doubt that BA has and even if they did consider there would be no guarantee that it would be a sound business decision.

May not be urban myth.

http://www.bbc.co.uk/news/business-20396091

Even if BA does not specifically do it,it does not mean it does not happen. You cannot vouch for everybody. I routinely delete cookies after a few searches. Don't know if it helps but I do.

The tendency is for the prices to go up as you repeat searches. Probably explained as above but how do you explain the reduction in price on changing computers?

Why are governments planning to investigate this "urban myth"?
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