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Thread: on 14 of my last flights, UA sold zero seats in full first class cabins
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Old Jan 29, 2013 | 3:53 pm
  #6  
channa
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Originally Posted by mre5765
When you give away a premium product (or discount it sharply -- re: TODs), then few buy it.
Not just TODs but Y/B/M-Ups.

Why would any Elite buy an F fare when a Y/B/M fare could be had for less. Unless the F fare has materially fewer restrictions, the Y/B/M fare is exactly the same seat, just for less money.

The minute CO applied this to the UA route network, they eroded quite a bit of F revenue.
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