Originally Posted by
USirritated
No, they can't be used at Ritz-Carlton Hotels. Keep in mind that Even though RC's are now part of MR, Bill Marriott only agreed to allow it reluctantly recently. RC was originally purchased/owned by the Marriott family, who purchased 49% of the company in 1996, and an additional 50% in 2000, bringing their ownership to 99% of the company, and eventually it came under the MI corporate umbrella sometime after that, please don't ask me when. Anyway, less than two years ago (others might remember the exact date, I do not), they finally allowed MR members to use their MR accounts for both earn and burn their points at RC, but before that, only burning points was permitted. If you asked Bill Marriott privately, he would still say he is reluctant about it, because he wanted to keep the companies separate. There are still some things which are separate, such as RC and MI cheques.
Yes, the first part of what Vicki said is fully true, the second part is true, but not totally accurate. There used to be CY cheques, and Ren cheques, and separate certificates for many of the brands, but MI cheques could be used at the lower brands, and vice versa, and now there are only MI cheques. There are still separate certs for some of the brands. Ren Savvy Savings certs can be used at the other brands, and Marriott Bonus Bucks certs can be used at the other brands in the MI family, and it has been that way for many years now....all except for RC. RC is the only MI family brand which does not have that reciprocity in the whole chain. MI could allow that reciprocity if the company wished to, and more than likely, eventually that will happen, especially now that Bill Marriott has retired from being day to day CEO. Until now, with RC, it always seems to be being dragged kicking and screaming into what it allows as far as cooperation with the other MI brands.
I can assure you the brand made the decision to participate in MR - not anyone else, there was no reluctancy...additionally the family didn't purchase RZ MI did....once MI purchased the remaining shares they did not own (this was back in '98) the decision was made to continue running the brand as a separate organization with the current management team...around 2000 the decision was made to go a different direction and you'll notice changes bringing the brand into the fold...since this time the brand has been run as a brand, not a subsidiary/separate company...all brands decide their future...while at one time MI felt it was best to keep Marriott's name as far away as possible from the brand today they are seeing value in associating the two (consumer preferences change and brands need to adapt)
Just an FYI - Bill has been directly responsible for strategy and associates for gosh the 10 years before he moved into his current role....brand management reported to the COO not the CEO