A FlyerTalk Posting Legend, Moderator, Information Desk, Ambassador, Alaska Airlines
Join Date: Dec 2006
Location: FAI
Programs: AS MVP Gold100K, AS 1MM, Maika`i Card, AGR, HH Gold, Hertz PC, Marriott Titanium LTG, CO, 7H, BA, 8E
Posts: 42,953
I'd say that Unlimited Complimentary Upgrades for elite members is a good benefit as is the waived change fees, but the best part for me with the upgrades is companion upgrades ^ These are for one companion at the same window as the elite (MVPG/75K only).