The kicker is the collection fee which can be quite hefty.

The best approach is to see whether the Hayward system allows you to track the ticket based on the plate # only and for you to challenge the ticket before it is physically processed.

Practically speaking, don't expect success and be prepared to devote a lot of time to this. The good news is that because these tickets are issued against the plate not the driver, you should not see the insurance consequences suffered when you are stopped and ticketed.