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Old Oct 19, 2012 | 11:37 am
  #49  
mikew99
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Originally Posted by cordelli
Pc Magazine

Pay What?! Microsoft's Surface Tablet Is Too Pricey

http://www.pcmag.com/article2/0,2817,2411044,00.asp

They too seem a bit upset about the cost of adding on a keyboard


The 32GB is $499 with no keyboard or an additional $119 to $129 (depending on the color) bundled with the cover, which probably costs all of $7 to manufacture in China. The loaded 64GB model comes with a cover for $699.

Yes, if this was an Apple product, it would be priced similarly. But it isn't, and to compete with an Apple product, it must be priced aggressively lower. Apple always prices at a premium. It has made an art out of premium prices. Microsoft has not and cannot price the same way.
I missed the start of this thread, but PC Magazine and I are seeing eye to eye on this one.

It's only pure arrogance that makes MS think that they can charge $500 for their tablet. Anyone with $500 to spend on a tablet will by an iPad.

The most MS could possibly get for an entry-level tablet is $300 -- and it's only that high because they are Microsoft! Anything above this is a FAIL. The only question is how long it will take for MS to learn its lesson.
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