FlyerTalk Forums - View Single Post - Why no pink on AA.com?
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Old Oct 1, 2012 | 8:04 pm
  #6  
JDiver
Moderator: American AAdvantage
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Oh? What's this? Chopped liver?


American Airlines yesterday announced an expanded partnership with Susan G Komen for the Cure by becoming the organization's official airline and first Lifetime Promise Partner.

As a symbol, an American Boeing 757 and an American Eagle Embraer ERJ-145 aircraft displaying Komen's pink-ribbon graphic and logo were revealed - the first two of eight aircraft that will carry the new co-branded fuselage design.

The airline is pledging $8 million dollars over the next eight years to heighten breast cancer awareness and search for a cure.
(FlightGlobal)

I don't know whwere they came up with $8 million from, but I see they haven't done much for colorectal cancer, which has about a 27% higher rate of deaths.

Last edited by JDiver; Oct 1, 2012 at 8:10 pm
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