This does come up every now and again. Funnily enough I was about to start a thread asking how much money BA make on a redemption booking, because I doubt very much it's zero. In which case...
Originally Posted by
ColdWalker
If they never spend any money directly with BA do you think they should be less valued?
...although they might not spend any money directly with BA, then will still contribute to the bottom line.
Furthermore, they
are less valued anyway. Remember that those who fly with BA are the ones who earn the TPs (although it's only been in the past few years that you could earn those on cheapest economy).