FlyerTalk Forums - View Single Post - Dela to buy MKE Convention Center Naming Rights..
Old Aug 15, 2012 | 9:13 pm
  #7  
PRWeezer
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Originally Posted by dcline414
Too bad they don't want the naming rights to any of the venues in ATL... I'd take a Delta branding over any of the following:
  • VERIZON Amphitheater
  • PHILIPS Arena
  • TURNER Field
  • AARONS Amphitheater (yes, the rental company... ugh)
Lest we forget the history of the Lakewood Amphitheater then Coca-Cola Lakewood Amphitheater, back to just Lakewood, did a drive by with Hi Fi Buys, oh and now is rent to own Aaron's. Naming rights can be a lost (profit) cause in the name of marketing exposure.

In any case, I can't recall Delta paying for naming rights at an ATL venue. Nor do I think it would make sense for them here to name the venue vs being a major sponsor. They can keep their profitable sports charters over naming a sports venue IMHO.
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