The moment I slowed down on travel with British Airways, which I flew 100K, in addition to UA, BA called me up to see what was going on.

United doesn't want us - we are "over-entitled" and expensive. I've never ever seen anything like it in my life. They just don't care about the "elites"/long-term customer. It's about the "now", the average passenger and how much money can they squeeze out of him/her from the moment they purchase their ticket (or hold it for x amount of days for $ and then purchase) to the moment their itinerary is completed.

As elites, we get things for free and we are expensive. However, what Jeff and Co doesn't get is EXACTLY what you state above...the repeat customer leaves and with him/her there's a trickle effect to friends and family. Some here are waiting for the floor to drop, the other side think it's going to work in UA's favour.

In my line of work, the customer experience has to be exceptional - from start to finish. Case studies throughout history has shown customer service is very important in running a company - especially the repeat business (you think?). So it will be interesting to see.

The odds of UA calling a 1K are slim, unless someone has something to share differently - and if you do get one...you MUST post it and tell us, it will be a very first. There are a few here, like TIMOS who got a phone call from the GS desk (as a few others), which was an anomaly.

I have been a 1K every year for the past 15 years, a GS since it started and I dropped my travel to maybe 10% - heard nothing. And I spent a good $50K-$70K a year. It breaks my heart, but it's not the same United.

May I ask where have you taken your travel to instead of UA?

Safe travels,

UG


Like I said, British Airways called me after six months...it all depends on whether the customer is considered important to the company, be it 800,000 or 80,000.