Linky to their page for printing a printable coupon

No evidence of increased crowds at all around 1:30 p.m. at the Arby's near here. Also no signage to indicate a special thing, and of course by requiring the printable coupon they weren't throwing it open to everyone (bearing in mind perhaps the KFC fiasco).

I also didn't see anyone else using the deal while I was there, but they were limiting it to 1 sandwich, so maybe people just bought one to go.

FWIW.