The people who say 'no' make the (wrong) assumption that BA is currently offering anything decent. You either have not flown them in a while or you don't fly ET. Why you think it is more 'respectable' for BA to hand out nothing but a bit of birdseed than to offer a choice at a price is beyond me. I like choice. I prefer choice.
It is not like BA is ever bringing back a normal meal or snack in ET so you would really prefer them to offer nothing instead of BoB because that somehow devalues the airline. That is daylight snobbery!