FlyerTalk Forums - View Single Post - Does United have a slogan any more?
Thread: Does United have a slogan any more?
View Single Post
Old Jun 22, 2012 | 9:37 pm
  #40  
goalie
Moderator: Smoking Lounge; FlyerTalk Evangelist
10 Countries Visited
1M
20 Years on Site
 
Join Date: Feb 2004
Location: SFO
Programs: Lifetime (for now) Gold MM, HH Gold, Giving Tootsie Pops to UA employees, & a retired hockey goalie
Posts: 29,064
Originally Posted by channa
Originally Posted by Pi7473000
Does United use CO's advertising firms now? CO in the 2000s never seemed to have the passion or emotion that an airline should, their "work hard, fly right" just reminded me of a 1990s generic business with little passion, so maybe this is a cultural change in advertising that I am not used to yet.
They are using CO's advertising company at the moment, hence the gems like "You're going to need a bigger map."

They have a new campaign that is coming out with a new agency.

They dumped the CO agency after releasing the current junk that's out there. But in typical CO propaganda style, they made it sound like this was an interim plan all along.
Bolding mine: And we all know what happened to The Orca
goalie is offline  
Reply