Worldwide, toll free, 24/7 customer service telephone numbers with a typical (ie > 90%) waiting time of less than 5 minutes - and never more than 15.

No more aircraft changes on regional routes. It would be nice to really know what kind of seat you'll be getting.

Gelato, more diverse dim sum selection, single malt Islay whiskeys and premium sakes. Maybe a sampler selection of whiskeys and/or sakes; 3 or 4 small glasses of different styles.