"Heathrow by Invitation" - strange title, when they then say "book here" - i.e. not by invitation but open to anyone wealthy enough to pay the fee.

This has been bad timing IMO for BAA to introduce this at Heathrow, because whenever someone uses the facility Border Agency staff have to leave their job dealing with the masses to tend to people using Heathrow by Invitation. Horrendous delays at Heathrow due to Border Agency staff shortages is a big story here at the moment, with calls for Ministers and bosses of the Border Agency to be sacked.

I suspect Heathrow wanted to get this in place for the Olympics

Heathrow shoot themselves in the foot again! I suspect there will be signs up at Heathrow soon saying "Current Immigration Delays 3.5 hours, upgrade today for £1500 and clear immigartion in 5 minutes"