Originally Posted by
rossmacd
Not really. BD-R is a fantastic airline which I used frequently. It provides for the business market (its target market) superbly.
Yes, the fares are high, but it is not an airline looking to fill seats at any price. Hence, it attracts the kind of fares businesses are prepared to pay.
On the face of it I would agree.
However....the profitability of it has always been in doubt especially with the arrival of lower cost operators on some routes. Frankly I'll be very surprised if it works out for them.