Why is it so darn hard to find it? Perhaps since I'm not on either coast, my search makes it that more difficult. My local Kroger's sells it for $20/lb!

In Sweden, I can get it for about 50% less.
As I was shopping a organic grocery chain, I stumbled upon this...
At $5 for an 8oz. block, it was a no-brainer.
I threw some into a frying pan, and it developed a nice crust. The texture was a little softer than regular halloumi, and the taste was buttery, but not as salty.
So is this grilling cheese technically halloumi, or is it another kind of cheese? My unsophisticated palate doesn't think it is. Regardless, I'll be going back to pick up some more.