While, afters years of learning and profiting from FlyerTalk about miles/points and Frequent Flier status, I now probably am answering questions and giving tips 90% of the time I am logged into FT Miles (except infos/posts about FlyerTalk get-togethers!).
It is (was?) in/on/from OMNI that:
* I still learned (and did profit from) personal informations/interests about my current (and future) FT-colleagues/-friends (I would not have that personal FT-link, when discussing OMNI-'themes' on other www-boards. If these themes would be discussed on another FT-board, I probably would seldom (or not at all join there), because I would miss the link to specific FlyerTalkers, and also I doubt, that I would be able to get to know (first online, later in person) new FlyerTalkers as easily as until now.
* OMNI-themes kept (keep?) my interest awake to still log-in so frequently, and to go on trying to go on answering miles/points/flyer questions on FT Miles at the same time.