To me, the whole email read like it was saying how wonderful the writer had done and how everything was simply wonderful.
Whilst many more will be earning some APD, many, especially the HVC, will be earning a lot less APD now.
With 100,000 people activating their onesmart cards, it suggests that over 90% of people haven't. I wonder if that counts as a success given that to send over a million new cards out will have probably cost a few million dollars.