Fact remains we know Airlines make bucket loads of cash off of these programs.
[Last year Americans maintained]2.1 billion loyalty program memberships and accumulated approximately $48 billion in points and mile
These are profitable arms of companies that are in an industry with very low-to-nonexistent profit margins.
Will the offers slow down? possibly. Will the offers increase? eventually. Will they stay the same this year? most likely.
Do not assume that airlines are losing money on their loyalty programs because you would be wrong.