What exactly does that mean? The splendid Gold lounges they operate at their home hub which now - a unique feature among all Asian hubs - have the showers removed so that the elites in coach can feel a bit more scummy than they did before?

The stingiest luggage allowance of all *A carriers out there? 2x23kg on pc routes for First class pax?.

5 different Biz class products of which only one is truly good and modernish and the others are mediocre at best.

Or their FFP with homeopathic redemption ratios in C and F?

Or their abundance of non-earning fares?

SQ isn't a terrible airline but 'superstar'??? Maybe in some remote past.