I'm trying to get my parents some cards in India (they only have a crappy Kotak card right now). I was thinking of getting them an Amex because they have nice customer service and the MR program doesn't tie you to a particular airline.

Are there any big sign up or spend bonuses on credit cards in India like in the US? The Amex Gold offers the first year free and they offer 1,000 points per month if you make 4 transactions/month above Rs. 250 each. That's 12k a year - not great. I will sign up for it since it's better than what my folks have right now, but it's not very compelling compared to what we can get in the US.

Should I go for something else instead?