Damage? Let's just say it's far greater than 21 subscriptions for one free ticket on the Concorde. In fact, it may likely be enough to take a whole football team along to London.
But at this point - as noted, it's principle. And as many of you know personally - that's the absolute worse that can happen. In fact, I've decided to quit my job and become a bounty hunter. HA!
So far great cooperation from the community, i am humbled.