I to be honest - if I had the choice - would prefer the thousand Swissies rather than this thing - which is not a cheese cutting board but actually supposed to for expensive chocolate.

But as Quen Antoinette said: Let them eat cake if they don't have bread..
(http://www.phrases.org.uk/meanings/l...-eat-cake.html)

And before you ask: no I am not working for Swiss, I am just a paying customer who feels embarrassed how badly you can treat such motivated staff - the real differentiator of this airlines are its crews - what the meangement did here (changing the logo - insulting the people that create the customer experience is against every common wisdom of Branding and Employee Engagement...)