FlyerTalk Forums - View Single Post - New Executive Club card designs unveiled
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Old Nov 24, 2011 | 11:37 pm
  #97  
Jimmie76
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Originally Posted by ComputerCommuter
Surely putting the level in words, Bronze, Silver, Gold, under the speedbird logo would not have been beyond the wit of man; or even the creative director at the ad agency.
Could have saved themselves a lot of money by just doing that, hell had I known I'd of done the work for free.

Originally Posted by ComputerCommuter
Instead we have nothing the identifies brand. A kite, a ribbon and a NetworkRail logo. Now which airline do I fly ??
Outside of the airport no one will know in my case, as I'm damned if I'm ever taking that soon to be earned hideous Bronze card out of my wallet in public.

Originally Posted by ComputerCommuter
What always astounds me is how these agencies manage to sell their ideas to the likes of the BA board and have then accepted and get paid to boot. Probably says as much about the BA board as the cards themselves
I'm still unclear as to the reason for the Silver streak on the Bronze card, there's no case study about this on the Landor website to answer the question.
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