IC only gives 2000 points per stay regardless of duration. I don't want that policy to spread to other properties. I trump that with just 2 nights at a Holiday Inn Express (and yes, feel smarter too).

Some Sheratons are pretty meh as well.

They should pick a nice CP out of the existing ones and just standardize around that level. I don't think they need to dramatically lift the brand (which in turn lifts the prices).