Originally Posted by
BillScann
This program is for the Kettles who fly Outside once a year. When they see AS pricing out at $400 more a ticket, they are supposed to think, "...but we get free baggage" and then buy the ticket on Alaska instead of DL or CO/UA. Plus, Alaskans are suckers for stuff that allows them the boasting rights of showing they are in fact really from Alaska. In the dreams of the AS marketing team, 'do you get a PFD' will be replaced with 'do you have a Club 49 card'.
A tangible program benefit for elite AK residents would be nice.
Actually, I think the 2 free bags traveling to/from/within the state of Alaska is kind of a big deal for any resident that travels on Alaska. How is that not a tangible benefit? Nobody in the lower 48 is going to get that benefit. It's also not something you'll get on DL, CO, UA, AA or US. What other reasonable benefits would you suggest?