Originally Posted by
ooodaveb
I'm not a lawyer but why not? Would you use an attorney who was 3% cheaper than the other guy (assuming 3% is the cost of miles)? Or do you solely go with the guy asking the most?
I'm not saying look at just the miles but giving away miles is just like advertising in the yellow pages. Instead of paying the yellow pages you "pay" the client. You target a different group of individuals this way.
A 3% price difference in hiring a lawyer isn't a large difference IMO.
Out of the general public, how many actually care about frequent flier miles? 5%...maybe?
I can just imagine an ad like this: "Free 1000 Frequent Flier miles with Title Change Service!"
Phone calls would go like this:
"How many plane tickets can I get with those?"
"I don't care about frequent flier miles, what else can I get instead of the miles?"
"You're not offering the program I want"
Offering miles as an incentive to use one's legal service is about as ludicrous idea as I've heard.