FlyerTalk Forums - View Single Post - Confirmed news of Accor brand shake up, new IBIS brands, new name for A-Club
Old Sep 13, 2011 | 5:06 am
  #15  
NickB
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Originally Posted by ahrz
- IBIS for classic Ibis hotels
- IBIS STYLES for former All Seasons hotels
- IBIS BUDGET for former Etap Hotels
What is the point of using a common base name if the products themselves are different? All Seasons give free wifi and free breakfast whereas Ibis (or Etap, for that matter) do not. In effect, you still end up with 3 separate brands, albeit 3 brands using a common base name.

Originally Posted by camsean
I guess F1 fits in as basic rather than economy.
mmm... I would see Etap hotels as much more similar to F1 than Ibis.
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