Originally Posted by
ByrdluvsAWACO
I wonder how FI will compete against BA and LH's nonstop flights to europe.
FL will probably focus on non-London/Frankfurt where they are offering the same one-stops as BA/LH. I would guess their pitch is price, convenient connections and free stopovers. A stopover in Iceland is a bit of a novelty since most people dont have Iceland on their regular itineraries where as London and Germany are mass destinations, at least compared to Iceland.