On the red eye from SFO to BOS and the flight is full and already running late. The gate agent added a creative twist to get people to gate check carry ons: premier boarding in addition to the customary waived fee.

I have never seen this done before and thought it was pretty clever. Though I laughed when I thought of adding even more people to the premier cattle call - wondered if this was to get the flight out on time or just policy now.

Anyone else see this in the field or other creative gate management techniques?