Originally Posted by
newsmanhoss
I don't think F9 necessarily needs a fare "premium" over other carriers to be profitable. As long as all carriers raise their fares, they can all be profitable.
It already seems to be happening, now that WN is in charge of FL. Many routes I'm looking at are a good $50-100 higher than a year ago.
In my non-scientific observations, fares do seem to be starting to moderate. But these higher fares will eventually lead to fewer travelers at MKE.
WN is starting to make changes at MKE, with new MKE-STL and MKE-DEN nonstops commencing September 9. Checking on a random basis, fares are matching up on the routes between WN and FL. Those fares seem do be undercutting F9, even with the big fall sale in progress.