Originally Posted by
celticwhisper
Anyone up for a letter-writing campaign to set this journalist straight?
Journalist? Prior to becoming the General Manager of WBAL this January, Dan Joerrers was Sales Manager at WXII in GSO for three years. Prior to that, he worked in "several roles with the sales department" at a station in MKE for ten years
according to his bio (translation; doing things like cold-calling used car dealers to buy ads).
So why would he bother with this stupid editorial? Eyeballs. Next month when the analytics are reviewed for the station's website, they can high-five themselves over the traffic this has generated for all their ads.
So goes television "journalism".