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Thread: AC's Globe & Mail Ad.
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Old Feb 28, 2002 | 8:05 am
  #14  
MoreMiles
 
Join Date: Jan 2001
Location: Kingston, Ont, the limestone city
Posts: 975
Just like I predicted two days ago...

Olympics association is not happy about this free marketing of their event. I think they should sue... and give AC a lesson.

Air Canada should learn to be proactive in their public relation. They are always reactive and trying to get cheapest marketing.

Two free tickets for 200 people at $400 each = $160,000.

This is so much lower than the official sponsor fee. I think Air Canada should know that they cannot abuse the system like this. You don't see Tim Horton "congratulating" our athletes with free coffees.
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