So I ventured next door to try it out at Safeway. I was able to find 8 out of the 11 items it listed. For one of the items I got 50 points, two items I got 25, and the rest I got 10. With the bonus spins (which you get for scanning each item) I got an extra ~150 points. So in all I made about 300 points in one visit. The whole thing kind of reminds me of that old game show 'Supermarket Sweep' where you are given an item and have to find it. Not something I am going to bank a ton of miles with, but it's kind of fun so I will keep doing it.