Originally Posted by
hfly
I recently read an article where some twit at BA waxed on about how charging for seat assignments is making the airline "Hundreds of thousands of Pounds a Year!!!!". Really? Was it worth it? Because I can guarantee you that just the first month of that idea cost them "millions of Pounds for that year!!".
Do you have any data or references to back up that guarantee, and what the longer term impact on finances has been?
Or is this conjecture on your part?
I can't believe BA would keep the policy in place unless they thought the long term result would be net positive for them.