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Thread: Virgin Atlantic concept to sub-brand Upper Class
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Old May 3, 2011 | 9:55 am
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erenner
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Here are some of my thoughts:
control - does not point to relaxation
High5 - that was some kids band if I recall correctly and the High part doesnt sit well
5 Senses - doesnt have great appeal. Perhaps just "Senses" would work. Then it allows ad campaigns to focus on a different sense at a time or combining some etc.

E
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