Ok, this is the deal.
Firstly it doesn't matter how often you rent with Hertz, you won't get invited to Platinum.
On the corporate side membership is extended to the senior executive (singular) of organizations with a CDP which has consistently netted at least USD 1m per year.
Within Hertz approval has to be given by two approved VP's for any new member.
The principal benefits are:
- Guaranteed car availability.
- Guaranteed (at least double) upgrade.
- Personal delivery of the vehicle, or you are escorted to the vehicle by the Station Manager.
- Membership for your spouse.
Nick