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Old Apr 1, 2011, 11:53 am
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N965VJ
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Airlines Add Commercials To Cockpit Announcements

Cockpit Naming Rights Also Being Considered

ANN April 1st Special Edition: Several major airlines announced Friday that, as of April 1st, announcements from the cockpit will be preceded by a commercial. Airline executives said they had several major sponsors lined up for the launch of the service.

"Pilots are known for their smooth delivery in their "this is your captain speaking" announcements," added Jeffery A. Smisek, president and CEO of United Continental Holdings. "The smooth, usually baritone, measured delivery telling the passengers that "we're about to experience a little turbulence" is a natural for selling shampoo or floor wax. To return the airline to profitability, we had to think outside the box. There are only so many fees with which you can gouge ... er ... ask your customers to pay."
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