It would indeed be interesting if this were indeed a Beta announcement and some of the things that have been mentioned here (like the 3/4/11 start date) actually become part of the final product.
Certainly would make a difference in my plans this quarter if Hyatt found a way to sweeten this pot. Commuting in the spring to work locations is a lot easier than during winter so I am more prone to consider going the extra mile to maintain loyalty.